Recorded live at a 6th Ave Homes training class — expect a real, conversational session.
We’ve gone deep with your database — now we go wide. This week expands your community presence and network. When your community knows your name before they need your help, business grows fastest. Visibility plus proximity equals opportunity.
Why this matters
- 84% of buyers and sellers prefer local, community-connected agents.
- Referrals can double when clients see you active outside of real estate.
- Community presence builds trust before someone ever clicks your website.
Show up
Join one new community or networking group — a church, local board, chamber, or hobby club — and attend one in-person event. Show up, shake hands, and listen. Choose groups where you genuinely connect; it’s far easier to stay consistent when it aligns with who you already are. Relationships built in person create stronger trust than any ad or post.
Team up
Identify one local business or community partner — start with the coffee shop you already visit, your gym, or a charity you care about. Propose one small collaboration: a toy drive, a feature in a “Local Love” post, a cross-promotion. Tag and highlight them online, because shared audiences multiply your reach. The fastest way to grow your reach is to borrow it through genuine collaboration.
Document it
Create two community-based posts or short videos a month — “Meet the owners of…” or “Here’s what’s happening this month at…” — and upload them to your Agent Tracker’s video tab. Showcasing local people and places builds emotional connection, positions you as the local expert rather than a salesperson, and makes your brand feel human and generous. These videos live far beyond today as evergreen proof of your community roots.
This Week’s 3 Steps
- 1Join 1 new community or networking group and attend one in-person event (block 1 hour a month).
- 2Identify 1 local partner and send one outreach email or call to propose a small collaboration.
- 3Create 2 community-based posts or short videos a month and save them to your tracker.
Pitfalls to Avoid
- Don’t join groups without consistency — you can’t build relationships on one visit.
- Don’t talk real estate too soon — focus on connection, not conversion.
- Don’t try to “sell” in every post — community content should feel like contribution.
Your Weekly Rhythm
- Join 1 group; block 1 hour a month to attend.
- 1 partnership outreach (email or call).
- 2 community posts or videos a month.
If you only do these 3 steps this week — you win.
You stop chasing clients and become the agent everyone already knows — “the connector,” the one who celebrates others. When you show up for your community, they start finding you.